{"id":6251,"date":"2026-06-29T08:04:58","date_gmt":"2026-06-29T08:04:58","guid":{"rendered":"https:\/\/bhatiabhola.com\/?p=6251"},"modified":"2026-06-29T08:05:00","modified_gmt":"2026-06-29T08:05:00","slug":"sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities","status":"publish","type":"post","link":"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/","title":{"rendered":"SEBI Consultation Paper Dated 23\/06\/2026 &#8211; Common Advertisement Code for Specified SEBI Regulated Entities\u00a0"},"content":{"rendered":"\n<p>The paper proposes a Common Advertisement Code (CAC) for specified SEBI-regulated entities, including stock brokers, investment advisers, research analysts, portfolio managers, mutual funds, depository participants, and online bond platform providers. The key proposals include replacing mandatory prior approval of advertisements with post-issuance reporting within 24 hours, permitting celebrity endorsements for entity or brand promotion subject to prior approval, allowing use of PaRRVA-assigned ratings and rankings under prescribed conditions, introducing abbreviated disclosures for short-format digital communications, excluding genuine educational content from the definition of advertisements, prohibiting dark patterns, and establishing a technology-enabled reporting and monitoring system.\u00a0<\/p>\n\n\n\n<p><a href=\"https:\/\/www.sebi.gov.in\/reports-and-statistics\/reports\/jun-2026\/consultation-paper-on-common-advertisement-code-for-specified-sebi-regulated-entities_102304.html\"><em>(Link: SEBI Consultation Paper Dated 23\/06\/2026)<\/em><\/a><em><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The paper proposes a Common Advertisement Code (CAC) for specified SEBI-regulated entities, including stock brokers, investment advisers, research analysts, portfolio [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"enabled":false},"version":2}},"categories":[95,52],"tags":[],"class_list":["post-6251","post","type-post","status-publish","format-standard","hentry","category-reports-for-public-comments","category-sebi"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SEBI Consultation Paper Dated 23\/06\/2026 - Common Advertisement Code for Specified SEBI Regulated Entities\u00a0 - Bhatia Bhola &amp; Associates LLP<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEBI Consultation Paper Dated 23\/06\/2026 - Common Advertisement Code for Specified SEBI Regulated Entities\u00a0 - Bhatia Bhola &amp; Associates LLP\" \/>\n<meta property=\"og:description\" content=\"The paper proposes a Common Advertisement Code (CAC) for specified SEBI-regulated entities, including stock brokers, investment advisers, research analysts, portfolio [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/\" \/>\n<meta property=\"og:site_name\" content=\"Bhatia Bhola &amp; Associates LLP\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-29T08:04:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-29T08:05:00+00:00\" \/>\n<meta name=\"author\" content=\"Yash Bhola\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Yash Bhola\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/\"},\"author\":{\"name\":\"Yash Bhola\",\"@id\":\"https:\/\/bhatiabhola.com\/#\/schema\/person\/5c941d1613f06d46d7c656c473e8249c\"},\"headline\":\"SEBI Consultation Paper Dated 23\/06\/2026 &#8211; Common Advertisement Code for Specified SEBI Regulated Entities\u00a0\",\"datePublished\":\"2026-06-29T08:04:58+00:00\",\"dateModified\":\"2026-06-29T08:05:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/\"},\"wordCount\":112,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/bhatiabhola.com\/#organization\"},\"articleSection\":[\"Reports for Public Comments\",\"SEBI\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/\",\"url\":\"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/\",\"name\":\"SEBI Consultation Paper Dated 23\/06\/2026 - Common Advertisement Code for Specified SEBI Regulated Entities\u00a0 - Bhatia Bhola &amp; Associates LLP\",\"isPartOf\":{\"@id\":\"https:\/\/bhatiabhola.com\/#website\"},\"datePublished\":\"2026-06-29T08:04:58+00:00\",\"dateModified\":\"2026-06-29T08:05:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/bhatiabhola.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SEBI Consultation Paper Dated 23\/06\/2026 &#8211; Common Advertisement Code for Specified SEBI Regulated Entities\u00a0\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/bhatiabhola.com\/#website\",\"url\":\"https:\/\/bhatiabhola.com\/\",\"name\":\"Bhatia Bhola & Associates LLP\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/bhatiabhola.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/bhatiabhola.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/bhatiabhola.com\/#organization\",\"name\":\"Bhatia Bhola & Associates LLP\",\"url\":\"https:\/\/bhatiabhola.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/bhatiabhola.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/bhatiabhola.com\/wp-content\/uploads\/2025\/04\/cropped-cropped-Screenshot-2025-04-29-at-7.15.27\u202fAM.png\",\"contentUrl\":\"https:\/\/bhatiabhola.com\/wp-content\/uploads\/2025\/04\/cropped-cropped-Screenshot-2025-04-29-at-7.15.27\u202fAM.png\",\"width\":1709,\"height\":376,\"caption\":\"Bhatia Bhola & Associates LLP\"},\"image\":{\"@id\":\"https:\/\/bhatiabhola.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/bhatiabhola.com\/#\/schema\/person\/5c941d1613f06d46d7c656c473e8249c\",\"name\":\"Yash Bhola\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/bhatiabhola.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/aead41d7b2f010c8a719d781a6360aab0ad14fcb72ed48e049d2bbe80a30a6f8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/aead41d7b2f010c8a719d781a6360aab0ad14fcb72ed48e049d2bbe80a30a6f8?s=96&d=mm&r=g\",\"caption\":\"Yash Bhola\"},\"url\":\"https:\/\/bhatiabhola.com\/index.php\/blog\/author\/bba_ypbhola\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SEBI Consultation Paper Dated 23\/06\/2026 - Common Advertisement Code for Specified SEBI Regulated Entities\u00a0 - Bhatia Bhola &amp; Associates LLP","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/","og_locale":"en_US","og_type":"article","og_title":"SEBI Consultation Paper Dated 23\/06\/2026 - Common Advertisement Code for Specified SEBI Regulated Entities\u00a0 - Bhatia Bhola &amp; Associates LLP","og_description":"The paper proposes a Common Advertisement Code (CAC) for specified SEBI-regulated entities, including stock brokers, investment advisers, research analysts, portfolio [&hellip;]","og_url":"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/","og_site_name":"Bhatia Bhola &amp; Associates LLP","article_published_time":"2026-06-29T08:04:58+00:00","article_modified_time":"2026-06-29T08:05:00+00:00","author":"Yash Bhola","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Yash Bhola","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/#article","isPartOf":{"@id":"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/"},"author":{"name":"Yash Bhola","@id":"https:\/\/bhatiabhola.com\/#\/schema\/person\/5c941d1613f06d46d7c656c473e8249c"},"headline":"SEBI Consultation Paper Dated 23\/06\/2026 &#8211; Common Advertisement Code for Specified SEBI Regulated Entities\u00a0","datePublished":"2026-06-29T08:04:58+00:00","dateModified":"2026-06-29T08:05:00+00:00","mainEntityOfPage":{"@id":"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/"},"wordCount":112,"commentCount":0,"publisher":{"@id":"https:\/\/bhatiabhola.com\/#organization"},"articleSection":["Reports for Public Comments","SEBI"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/","url":"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/","name":"SEBI Consultation Paper Dated 23\/06\/2026 - Common Advertisement Code for Specified SEBI Regulated Entities\u00a0 - Bhatia Bhola &amp; Associates LLP","isPartOf":{"@id":"https:\/\/bhatiabhola.com\/#website"},"datePublished":"2026-06-29T08:04:58+00:00","dateModified":"2026-06-29T08:05:00+00:00","breadcrumb":{"@id":"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/bhatiabhola.com\/index.php\/blog\/2026\/06\/29\/sebi-consultation-paper-dated-23-06-2026-common-advertisement-code-for-specified-sebi-regulated-entities\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bhatiabhola.com\/"},{"@type":"ListItem","position":2,"name":"SEBI Consultation Paper Dated 23\/06\/2026 &#8211; Common Advertisement Code for Specified SEBI Regulated Entities\u00a0"}]},{"@type":"WebSite","@id":"https:\/\/bhatiabhola.com\/#website","url":"https:\/\/bhatiabhola.com\/","name":"Bhatia Bhola & Associates LLP","description":"","publisher":{"@id":"https:\/\/bhatiabhola.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bhatiabhola.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/bhatiabhola.com\/#organization","name":"Bhatia Bhola & Associates LLP","url":"https:\/\/bhatiabhola.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bhatiabhola.com\/#\/schema\/logo\/image\/","url":"https:\/\/bhatiabhola.com\/wp-content\/uploads\/2025\/04\/cropped-cropped-Screenshot-2025-04-29-at-7.15.27\u202fAM.png","contentUrl":"https:\/\/bhatiabhola.com\/wp-content\/uploads\/2025\/04\/cropped-cropped-Screenshot-2025-04-29-at-7.15.27\u202fAM.png","width":1709,"height":376,"caption":"Bhatia Bhola & Associates LLP"},"image":{"@id":"https:\/\/bhatiabhola.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/bhatiabhola.com\/#\/schema\/person\/5c941d1613f06d46d7c656c473e8249c","name":"Yash Bhola","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bhatiabhola.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/aead41d7b2f010c8a719d781a6360aab0ad14fcb72ed48e049d2bbe80a30a6f8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/aead41d7b2f010c8a719d781a6360aab0ad14fcb72ed48e049d2bbe80a30a6f8?s=96&d=mm&r=g","caption":"Yash Bhola"},"url":"https:\/\/bhatiabhola.com\/index.php\/blog\/author\/bba_ypbhola\/"}]}},"jetpack_publicize_connections":[],"_links":{"self":[{"href":"https:\/\/bhatiabhola.com\/index.php\/wp-json\/wp\/v2\/posts\/6251","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bhatiabhola.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bhatiabhola.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bhatiabhola.com\/index.php\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/bhatiabhola.com\/index.php\/wp-json\/wp\/v2\/comments?post=6251"}],"version-history":[{"count":1,"href":"https:\/\/bhatiabhola.com\/index.php\/wp-json\/wp\/v2\/posts\/6251\/revisions"}],"predecessor-version":[{"id":6252,"href":"https:\/\/bhatiabhola.com\/index.php\/wp-json\/wp\/v2\/posts\/6251\/revisions\/6252"}],"wp:attachment":[{"href":"https:\/\/bhatiabhola.com\/index.php\/wp-json\/wp\/v2\/media?parent=6251"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bhatiabhola.com\/index.php\/wp-json\/wp\/v2\/categories?post=6251"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bhatiabhola.com\/index.php\/wp-json\/wp\/v2\/tags?post=6251"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}